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September 9, 2026

Steve Jobs’ GarageBand demo showed how non-musicians could make music

Steve Jobs’ presentation of GarageBand 1.0 featured John Mayer playing guitar while Jobs demonstrated loops and other digital tools on a computer. The demonstration showed how someone without professional musical training could use the software to create a composition.

The presentation is characterized as a natural and persuasive example of creative software in use, with Mayer’s involvement making the product’s value more tangible. GarageBand is also cited as a contrast to modern AI demonstrations, which can be harder to make feel equally natural.

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